Two terms, Sustainability and Certified, have grown outside mere definitions and somehow transmogrified into entirely different concepts.  Here at The Rock, Sustainability means, "How long can we keep this up before we go bankrupt or Momma finds out?"

Certified, in our narrow vocabulary, means words on a seed/sod label . . . or what we call Rockbottum admin types shortly after they return from one of those Customer Service pep rallies.

We thought we might better explain these two terms in a short film about the Sustainability of Mowing Low and how our method requires individuals of a Certifiable nature to carry out this practice.