In response to constantly changing pesticide regulations, LebanonTurf announced a complete revitalization plan for its Emerald Isle Solutions foliar fertilizer product line. This plan includes the development of product updates centered on enhanced agronomic solutions for golf course superintendents and an overall expansion of the sales and marketing strategy.When existing products are changed, tweaked or enhanced, they still have to comply with these changing regulations, the company says. Nitrogen limitations and phosphorus restrictions in several states also are being assessed to ensure maximum product availability throughout the country without compromising product efficacy and performance.
"A generation of superintendents has relied on Emerald Isle products to maintain their courses' year-round high performance," said Christopher Gray, brand manager - golf market at LebanonTurf. "Now it's time to make sure the next generation has the same tools available to deliver exceptional color and playability."
Emerald Isle Solutions products promote stress tolerance associated with drought, disease and wear throughout the growing season. As part of the revitalization plan, new university research will be conducted to help refine and improve the quality of Emerald Isle Solutions' products in the future.
Along with the product updates, new, co-branded agronomic programs have been developed featuring Emerald Isle Solutions and Country Club MD products to provide superintendents with specifically designed golf course fertility programs based on grass types and climate zones. These programs combine the benefits of traditional, slow-release granular applications with the spoon-feeding and controlled-growth benefits of foliar applications.